Review page builder
Build the review page your customers see
A review page is the short page a customer sees after opening your review link or scanning your QR code. On ReviewGen you choose its questions, the review site it sends customers to, the headline they read first, and the tone and length of their drafts. Then you preview it on a phone before you share it.
Updated By ReviewGen.AI Team
Key takeaways
- Every new review page starts with two questions: "How would you rate your experience?" and "What stood out about your visit?"
- Add star rating, short text, long text, single choice and multiple choice questions, or start from one of 8 industry templates.
- Pick the review site customers post on. Drafts are written for that site.
- Set the tone and length of the drafts, and the headline customers read first.
- Preview the page on a phone, tablet or desktop and try it the way a customer would.
How to set up your review page
Pick where customers post
Paste the link to your review page and choose the review site. Drafts are written for that site.
Choose your questions
Keep the two starter questions, apply an industry template or add your own. Drag questions to change the order.
Write the page text
Add a headline and an optional message. Leave them empty and customers see "How was your visit to [your business]?"
Set the tone and length
Pick how the drafts sound and how long they are.
Preview it and share it
Check the page on a phone, tablet and desktop, then share your link.
Which questions should you ask?
Ask two or three questions. The star rating tells ReviewGen how the visit went, and one open question gives it details to write from. Every extra question is one more reason for a customer on their phone to give up.
Make the open question specific to what you do. "What did you have done?" gets a salon better answers than "Any comments?", and "What did we work on?" does the same for an auto shop. Specific answers give the AI real details, so the drafts sound like the customer wrote them.
Ask the same questions of every customer, and keep them neutral. A question like "What did you love most?" assumes a good visit, while "What stood out about your visit?" lets the customer say how it went.
What your customers are asked
Two quick questions, ready to go. Edit them any time.
1. How would you rate your experience?
2. What stood out about your visit?
e.g. friendly staff, quick service, great coffee
What question types can you use?
Five question types cover most review pages.
- Star rating. One to five stars, labelled from Poor to Excellent.
- Short text. A few words, such as the service or the dish.
- Long text. Room for the customer to say as much as they like.
- Single choice. The customer picks one option.
- Multiple choice. The customer picks any that apply.
You can mark a question as required and drag questions into any order. Choice questions come with ready-made options for satisfaction, agreement, quality and frequency, so you don't have to type them out.
Which industry templates are there?
Each template sets up two or three questions for one kind of business. Apply one, then edit anything that doesn't fit.
- Restaurant Feedback
- Patient Feedback
- Store Experience
- Salon & Spa
- Auto Service
- Real Estate
- Fitness Center
- Hotel & Hospitality
How do you control how the drafts sound?
Three settings on each review page shape the drafts. The review site sets the style: Google drafts run shorter and more direct, and Yelp drafts read more like a story. Built-in styles cover Google, Yelp, Facebook, TripAdvisor, Amazon, Trustpilot, G2, Capterra, Glassdoor, BBB, Apple App Store and Google Play Store, and you can type the name of another site.
Tone sets the voice. Choose from Professional, Casual, Enthusiastic, Balanced, Friendly, Formal, Warm, Energetic, Diplomatic and Authentic, or type your own. Tones that suit your review site are listed first.
Length sets how much the drafts say. Short, medium and long each have a range that fits the site, such as 50 to 200 characters for a short Google review. You can also set your own length between 100 and 1,000 characters. For more on picking a tone and length, read our tone and length guide.
Feedback survey vs ReviewGen review page
| Compared on | Feedback survey | ReviewGen review page |
|---|---|---|
| What it's for | Private feedback for you | A public review the customer posts |
| Typical length | Often several screens of questions | Two or three questions |
| What the customer gets at the end | A thank-you screen | Drafts written from their answers, ready to edit and post |
| Where the words end up | Your inbox or a spreadsheet | Google, Yelp or another review site, under the customer's name |
| What you see | Every answer | How many customers reached each step |
Can you have more than one review page?
Yes. Add a review page for each review site you want reviews on, such as one for Google and one for Yelp. Each page has its own questions, site, text, tone and length, and you can switch between them in the editor. Give each page a name so you can tell them apart. Only you see the name.
Give each new review page a link with "New review link" in the same menu. You can also attach an existing link to a different page, which is handy when a printed QR code should start sending people somewhere new.
Your business name, description and website live in Settings. Drafts use them as background, never as part of the customer's experience.
What the review page builder doesn't do
- Every customer sees the same questions in the same order. There are no branching questions and no separate path for low ratings.
- The page uses ReviewGen's design, with your business name in the headline. You can't change its colors or fonts. It follows the customer's phone in light or dark mode.
- You can't write the drafts yourself. They're written for each customer from that customer's answers.
Questions about the review page builder
Everything you need to know about ReviewGen.ai
Related guides
How to Ask Customers for Reviews Without Being Awkward: Scripts for Every Situation
Word-for-word scripts for asking in person, over the phone, via email, and via text. Includes timing advice by industry and tips for overcoming the psychological barrier.
AI Review Tone & Length Guide: 10 Tones and Custom Lengths
Choose the tone and length of your review drafts: 10 tones or your own, and length ranges that fit each review site, plus how to test them.
Google Review Policies in 2026: What Your Business Can and Cannot Do
Comprehensive reference covering incentivized reviews (prohibited), review gating (prohibited), employee reviews (gray area), review solicitation (allowed with rules), and response guidelines. Updated for current Google policies.
Set up your review page in a few minutes
Start from the two starter questions or a template for your industry, preview it on your phone and share your link. No card needed.
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